A compilation of hand drawn lettering treatments created by Alan Ariail since the begining of the digital era to present day.
Saturday, November 20, 2010
Fight Back Tee Lettering
Earlier this year I had the pleasure to work with Benjie on some apparel lettering for The Hundreds. A tee with the Fight Back lettering I created is now available in the winter collection at: the online store
Custom lettering is an art from I have been involved with commercially for over 25 years. My lettering has been used for a variety of consumer packaging and advertising. All the lettering I create is drawn by hand with pencils, markers, ink pens and brushes. Finished art is produced in digital format.
I started this blog to show examples of rough lettering concept sketches including some finished art. My goal has always been to make lettering both readable and unique.